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The Issue With NASCAR TV Inclusion
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As someone who doesn't work in TV or have access to insider knowledge
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about executive-level decisions or coverage choices made by networks, I'm not a broadcaster.
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Rather, I'm just a guy who takes his weekend side hustle of watching racing very seriously from the comfort of my couch.
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While watching NASCAR's Clash at the Coliseum,
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an exhibition race held in Los Angeles on a temporary quarter-mile track inside a football stadium,
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I couldn't help but notice something that's been bothering me for a while:
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the overall strategy that networks employ when covering racing.
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In the past, racing coverage was simple and straightforward.
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NBC's coverage of IndyCar (excluding the Indy 500) and IMSA (excluding long enduros),
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for instance, was handled by a crew of just six people who covered the entire event from pre-race to post-race.
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However, these may not be the best examples since they don't receive the highest ratings or command the most expensive media rights.
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On the other hand, since NASCAR is still more popular in America than open-wheel racing,
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networks such as Fox and NBC invest heavily in their coverage of the sport,
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borrowing their coverage strategy from football. They throw a lot of people at it,
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with up to 36 people appearing on camera during a NASCAR race weekend. This may sound like an exaggerated number, but it feels all too real.